Blog
Analyses, data and cases on the visibility of companies in the answers of ChatGPT, Gemini, Perplexity, Claude and Copilot.
In 95% of cases B2B buyers choose a vendor that was already on their Day One shortlist (6sense, 2025). What it means for a manufacturer when that list is put together by an AI, and how to measure it.
Read →What Wikidata is, why it feeds Google's Knowledge Graph and the models' memory, what a company's entry should contain and how to create or complete it in an afternoon.
Read →The most common problem in assessments is not a false source but a true, old source that nothing has updated. How dated narratives arise, why models repeat them and the five interventions that move them.
Read →GEO prices in 2026, from self-service tools to agency programmes, what each level includes, and how to choose the right scope for your company without paying for what you do not need.
Read →One candidate in five asks AI what it is like to work at a company before applying. What they find, which sources weigh (reviews, news, LinkedIn), and what an HR team can do in the coming weeks.
Read →When ChatGPT browses, it searches on Bing. Copilot is built on the Bing index. If your website is not well indexed on Bing, for two of the most used AI engines you do not exist. What to do, in order.
Read →What ChatGPT, Perplexity and AI Overviews actually cite when they talk about a company: the 2026 data on the most used sources, the differences between engines and what it means for those who want to be cited.
Read →SEO gets a page listed among the results; GEO gets a company inside the answer. The concrete differences in goal, unit of work, sources and measurement, and why fewer than 10% of the sources cited by AI are on Google's first page.
Read →A practical method to find out what ChatGPT, Gemini and Perplexity say about your company, how to read the answers, what to note down and when the signal deserves a real analysis.
Read →Free audit in 48 hours
A free demo audit, no commitment: real AI answers about your brand and an indicative GEO Score, presented on a call.