GEO Investor Assessment

Due diligence on you now starts in a chat.

Analysis and monitoring of what AI engines tell analysts, funds and counterparties about soundness, governance and risks — before the first meeting.

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Example sample: 480 questions to five engines, one dot per answer
ChatGPTGeminiPerplexityClaudeCopilot
  • 51%Correct
  • 18%Dated facts
  • 14%Unattended sources
  • 17%Doesn't name you
ChatGPT · the circled answer in the sample, annotated with its sources

Question“Is Velaria Group a good investment? What are the risks?”

AI answerVelaria Group operates in a competitive market. Sources from 2021 mention financial strain and a restructuring round.1 Governance is described as not very transparent by some observers.2 [No mention of recent results, debt reduction or the new business plan.]3

  1. DatedThree 2021 financial articles on the refinancing. Later results are not picked up.financial press · 2021
  2. UnattendedThe judgement on governance comes from a small shareholders' forum.investor forum
  3. MissingThe 2025–2028 business plan is only in the investor section of the website, as a PDF.investor relations PDF, not cited

Illustrative example with a fictitious company. In the assessment every note links to the source URL.

The GEO Investor Assessment is the service that analyses what analysts, funds and counterparties read when they ask generative AI about a company's soundness, governance and risks — before the data room — and how to correct the sources that form that first judgement.

What has changed

Whoever evaluates you no longer starts from the data room. They start from an AI answer.

“Is [Company] worth investing in?”

“What are the risks of [Company]?”

“How is the governance of [Company]?”

×2ChatGPT weekly users doubled in a year: from ~400 to ~800–900 million
8%click-through when an AI answer appears (vs 15% without): your press releases are not opened
60%of searches already end without a single click: the summary is enough

Sources: OpenAI / press 2025 · Pew Research 2025 · SparkToro 2024 — US / cross-industry data, to be read as a trend.

The problem

Analysts and counterparties ask the AI before opening the data room.

And the judgement forms before the first meeting.

The sources that matter

Where the answer comes from, for this audience

Financial and trade press

Articles on strain, restructuring or disputes: the heaviest sources in questions about risks and governance.

Financial statements, IR releases and registries

AI reads them if published as HTML with extractable data; scanned PDFs and presentations are not picked up.

Wikipedia and Wikidata

Corporate structure, leadership, dates: the base on which models attach financial facts.

Investor forums and communities

Discussions with dated opinions weigh on Perplexity and ChatGPT in "is it worth investing" questions.

The solution

How the GEO Assessment works

1

We ask the AI engines

We put the real questions of your audience to several models (ChatGPT, Gemini, Perplexity, Claude, Copilot), by market and role.

2

We find the sources

We identify the actual articles and pages that form that perception, with verified URLs.

3

We give you the plan, and carry it out

Score, gaps and concrete actions per touchpoint. Your team executes them, or we do: content, sources, presence. Then we measure again.

What you receive: GEO Score A–F · Visual SWOT · Source map · Reputational risks · Action plan · Competitor comparison. One branded report, exportable to PDF, generated by the proprietary ReputAction platform. And with monitoring, the same snapshot repeated over time: you see how far your positioning has moved.

The method in detail →

A case, anonymised

Listed company, new business plan after a restructuring

"What are the risks" produced a montage of 2021 sources on financial strain; the new business plan and debt reduction never appeared. The plan made IR releases and data extractable in HTML, updated Wikipedia with sources, published a "what has changed" page and secured trade coverage with the updated data. At 90 days the answers cite the business plan in three cases out of four; the 2021 strain appears with its date and the subsequent context.

All results →

Inside the platform

Continuous oversight before roadshows and negotiations

Monthly score and alerts: if a dated source re-enters the answers on risks or governance, you know before the next due diligence.

Monitoring view with score trend and automatic alerts

ReputAction platform interface, with sample data about a fictitious company.

Frequently asked questions

GEO Investor Assessment: the essential answers

What is the GEO Investor Assessment?

The GEO Investor Assessment is the service that analyses what analysts, funds and counterparties read when they ask generative AI about a company's soundness, governance and risks — before the data room — and how to correct the sources that form that first judgement.

How does the analysis work?

We ask several AI models (ChatGPT, Gemini, Perplexity, Claude, Copilot) the real questions your audience asks, identify the sources that shape the answers, with verified URLs, and deliver a GEO Score from A to F, a SWOT, reputational risks and an action plan per channel. The demo audit is ready in 48 hours.

Who really uses AI in due diligence?

Analysts, funds and counterparties use it as a first screening: about 90% of B2B buyers use generative AI in the evaluation process, and checks on soundness and governance follow the same path. The initial judgement forms before the first meeting.

Does AI use up-to-date financial data?

Only if it finds it in a readable form: releases and statements in HTML with tables, IR pages with data and dates. Otherwise the old data from third-party sources remains.

Is it needed before a roadshow or a due diligence?

That is the typical moment: technical and primary-source interventions take effect in 4-8 weeks, press ones in 2-3 months. Monthly monitoring covers the negotiation period.

Who carries out the actions in the plan?

Your team, or us: every action in the report is operational (updating sources, making pages and listings readable by AI, looking after reviews and Wikipedia) and we can carry it out directly, or work alongside whoever already runs your channels.

How do I measure results (ROI)?

Through monitoring: periodic runs of the same questions on the same AI engines, GEO Score over time and a before/after comparison for each intervention. You see how far your positioning has moved against the investment, and an alert warns you if a negative narrative emerges.

How do we start, and what does it cost?

You start with a free demo audit, presented on a call within 48 hours: real AI answers about your brand and an indicative GEO Score. The full GEO Assessment starts from €5,000 for one audience and one country, with the baseline actions carried out by us and the 90-day re-analysis; the GEO Program, for serial content, PR, communities and monitoring, is quoted on the plan. Details are on the Pricing page.

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Further reading

The same assessment, for your industry

In life sciences? This assessment exists in a version dedicated to pharma, within the regulatory perimeter.

Pharma version →

The next step

Start with the free 48-hour audit; then the GEO Assessment, from €5,000, with the baseline actions carried out by us and the 90-day re-analysis; the GEO Program for everything else.

Pricing and what is included →

Free audit in 48 hours

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