Life Sciences · GEO Sales Assessment
Analysis and monitoring of what AI engines tell life sciences buyers and procurement about you — before the shortlist is even drawn up.
Question“Which European CDMOs would you recommend for small sterile batches?”
AI answerAmong the most cited options are [Competitor A] and [Competitor B], known for capacity and track record.1 Meridian BioServices has a limited presence in sources; in 2019 it received an FDA warning letter for a manufacturing site.2 [No mention of the case being resolved, recent certifications or the new plants.]3
Illustrative example with a fictitious company. In the assessment every note links to the source URL.
The GEO Sales Assessment for life sciences is the service that analyses what generative AI engines tell those evaluating CDMOs, CROs and industry suppliers before the shortlist: dated warning letters still cited, invisible certifications, competitors recommended in your place — and the actions to correct it.
What has changed
“Is [Company] a reliable partner?”
“Which suppliers would you recommend for [service]?”
“[Company] or [Competitor]: who should we pick for this contract?”
Sources: Forrester 2025 · Gartner B2B Buying Journey · Pew Research 2025 — US / cross-industry data, to be read as a trend.
The problem
And the negotiation starts uphill before the first contact.
The sources that matter
FDA, EMA, AIFA: AI cites them as dominant facts until the resolution is published in a readable form.
For "which partner" questions AI draws on a few industry directories and rankings.
GMP, ISO, capacity and plants: they count if published in HTML with dates, not in brochures.
Talks and articles with data are the third-party sources that move category answers.
The solution
We put the real questions of your audience to several models (ChatGPT, Gemini, Perplexity, Claude, Copilot), by market and role.
We identify the actual articles and pages that form that perception, with verified URLs.
Score, gaps and concrete actions per touchpoint. Your team executes them, or we do: content, sources, presence. Then we measure again.
What you receive: GEO Score A–F · Visual SWOT · Source map · Reputational risks · Action plan · Competitor comparison. One branded report, exportable to PDF, generated by the proprietary ReputAction platform. And with monitoring, the same snapshot repeated over time: you see how far your positioning has moved.
A case, anonymised
In "which CDMOs for sterile batches" questions the company did not appear; in branded ones the warning letter was the first fact cited. The plan published the resolution of the case with institutional references, made certifications and capacity readable in HTML, listed the company in industry directories and secured a technical article with data on the new plants. At 90 days the company appears in 55% of category answers and the warning letter is cited with its date and resolution.
Inside the platform
Every source with its estimated weight in the answers, its sentiment and a verified URL: you know exactly where to act before the next tender.
ReputAction platform interface, with sample data about a fictitious company.
Frequently asked questions
The same assessment, for your industry
Not in life sciences? The same assessment exists in a standard version, for every industry.
The next step
Start with the free 48-hour audit; then the GEO Assessment, from €5,000, with the baseline actions carried out by us and the 90-day re-analysis; the GEO Program for everything else.
Free audit in 48 hours
A free demo audit, no commitment: real AI answers about your brand and an indicative GEO Score, presented on a call.